World's First Luxury Skincare Line for Tattoos Launches
Aussie surf photographer Mat Baxter and artist Mikael Ramgard have launched SKINGRAPHICA, the world's first luxury skincare line tailored to tattooed skin. The brand, founded in 2007, caters to Australia's 6.6 million tattoo enthusiasts and the global Gen Z population, where 39% have at least one tattoo.
SKINGRAPHICA's unique formulations are designed to care for tattoos throughout their lifecycle. The brand's AI engine and human formulators work together to create Ink-Safe™ products, avoiding harsh actives that can fade or distort tattoo colours. The core range addresses the full tattoo journey, from initial healing to long-term preservation.
The brand is launching with a direct-to-consumer model, shipping to over 50 countries. This approach allows SKINGRAPHICA to offer premium products at accessible prices, making luxury skincare for tattooed skin more widely available.
SKINGRAPHICA, founded by Mat Baxter and Mikael Ramgard, is set to revolutionise the skincare industry by providing tailored care for tattooed skin. With a global market of millions of tattoo enthusiasts, the brand's innovative approach and direct-to-consumer model promise to make high-quality, tattoo-friendly skincare more accessible than ever.