Weekly EV insurance registrations summary as of Jul 6th: Nio - 2,500, Tesla - 5,010, AMI (Twitter) profile - 4,890.
**China's Electric Vehicle Market Experiences Post-Quarter Sales Slowdown**
In a recent development, several major electric vehicle (EV) manufacturers in China have experienced a decrease in insurance registrations, marking a slowdown following the aggressive end-of-quarter sales push.
Last week, Aito, a joint venture between Huawei and Seres Group, registered a decrease of 19.86% in insurance registrations, falling from 11,730 units to 9,400 units. Similarly, Zeekr Group saw a decrease of 2.12%, going from 3,300 units to 3,230.
Despite these declines, June was a strong month for several brands. Aito delivered 9,400 vehicles, marking a significant increase of 138.65% from the same period last year and an increase of 6.52% from May. BYD, on the other hand, sold 382,585 new energy vehicles in June, the highest figure so far this year.
Li Auto had 7,160 insurance registrations last week, a decrease of 10.05% from the previous week. However, this represents a year-on-year increase of 11.98% for BYD's June sales. Firefly, another brand, delivered 3,932 vehicles in June, up 6.85% from May, which may have been driven by the launch of the BaaS (battery as a service) option.
Nio Inc delivered 24,925 vehicles in June, marking a new high for the year and the second highest on record. Nio's sub-brand Onvo saw an increase of 54.76% in insurance registrations last week. Onvo delivered 6,400 vehicles in June, up 1.89% from May.
Tesla China sold 71,599 vehicles in June, including those sold in China and exported from China. However, Tesla's insurance registrations in China last week decreased by 75.77% from the previous week's figures.
Leapmotor delivered 48,006 vehicles in June, marking the second consecutive month of record-high deliveries. The Zeekr brand delivered 16,702 vehicles in June, a year-on-year decrease of 16.93% and a month-on-month decrease of 11.67% from May. Lynk & Co delivered 26,310 vehicles in June, a year-on-year increase of 7.66%, but a month-on-month decrease of 4.78% from May.
The decrease in insurance registrations for Nio, Tesla, and other major electric vehicle manufacturers in China during week 27 of 2025 is primarily due to a typical end-of-quarter sales push pattern. After a surge in sales at the end of June, registrations dropped in early July, reflecting a common cyclical trend where delivery volumes and therefore registrations tend to be lower at the start of the month and after quarter-end sales incentives wind down.
This pattern is not unique to Nio; it mirrored across most Chinese automakers and major EV brands, indicating that the decrease in week 27 registrations is related to seasonal sales cycles rather than a sudden drop in demand or other market disruptions. The China Association of Automobile Manufacturers has also previously cautioned about mid-week or mid-month sales variations affecting data, recommending more stable reporting approaches to avoid misinterpretations of short-term fluctuations.
In summary, the drop in insurance registrations is caused by the typical post-quarter sales slowdown, a well-known cyclical trend in China’s EV market affecting Nio, Tesla, and others during week 27 of 2025.
- Even though some EV manufacturers like Aito and Zeekr saw a decrease in insurance registrations last week, June was a strong month for Aito with a significant increase in deliveries compared to the previous year and an increase from the previous month.
- BYD, on the other hand, sold the highest number of new energy vehicles in June this year, marking a positive growth in sales.
- Li Auto's deliveries last week decreased slightly from the previous week, but it represents a year-on-year increase for June sales.
- Firefly's June deliveries increased due to the launch of its BaaS (Battery as a Service) option.
- Nio Inc registered a drop in insurance registrations last week, but it delivered a new high for the year in June and its sub-brand Onvo saw an increase in registrations.
- Tesla China registered a significant decrease in insurance registrations last week, despite selling 71,599 vehicles in June.
- Leapmotor and Lynk & Co also experienced a drop in deliveries in June, but they continue to maintain record-high deliveries.
- The decrease in insurance registrations across multiple EV manufacturers in China during week 27 can be attributed to the end-of-quarter sales push pattern, a common cyclical trend that tends to result in lower sales and registrations at the start of the month and after quarter-end sales incentives wind down.
- The China Association of Automobile Manufacturers has previously warned about mid-week or mid-month sales variations affecting data, suggesting more stable reporting approaches to avoid misinterpretations of short-term fluctuations in sales figures.