Tesla designates a CEO in Mexico
Tesla Appoints Teresa Gutiérrez as CEO of Mexican Operations
Tesla has officially named Teresa Gutiérrez as the new CEO (country manager) of its Mexican operations, according to multiple sources. Gutiérrez, who previously held the position of CEO at a Colombian delivery service firm Rappi, has been confirmed to lead Tesla Mexico.
This appointment comes at a time when Tesla is expanding its presence in Mexico, with plans for an electric vehicle (EV) plant in Santa Catarina, Nuevo León. The initial investment for this plant is expected to be $5 billion, according to statements made by Martha Delgado, undersecretary for multilateral affairs and human rights at Mexico's foreign affairs ministry, during a radio interview last year.
However, specific details about Tesla’s plans for the Santa Catarina plant have not been explicitly detailed in the available search results. The appointment of Gutiérrez as the local head coincides with ongoing developments in Tesla’s presence in Mexico, signalling strategic growth and operational leadership for Tesla in the region.
Gutiérrez's LinkedIn profile states her passion for innovation, social impact, and digital transformation. She previously held the CEO position at Rappi before her appointment at Tesla.
Tesla's entry into Mexico was announced by President Andrés Manuel López Obrador in March last year. The production from the new plant will cater to both the Mexican market and for export to countries in Latin America and Europe. It is expected to produce approximately 1 million EVs annually.
Gutiérrez has replaced Françoise Lavertu as CEO of Tesla in Mexico. Lavertu was in charge of Tesla in Mexico since 2015, but no press release regarding Gutiérrez's appointment has been published by Tesla yet. It is unclear when the new CEO will officially take over, as Tesla has not yet published a press release regarding the appointment.
[1] [Source 1] [2] [Source 2] [3] [Source 3]
1) The appointment of Teresa Gutiérrez as CEO of Tesla Mexico signals a strategic growth and operational leadership in the technology and business sectors, as Tesla plans to investing $5 billion in a new electric vehicle plant in Santa Catarina, Nuevo León, aiming to produce approximately 1 million EVs annually.
2) Gutiérrez's passion for innovation, social impact, and digital transformation, gained as the CEO of Rappi and her previous roles, will be valuable in the finance-intensive industry of the electric vehicle manufacturing, as Tesla expands its footprint in Mexico and targets the Latin American and European markets.