TelevisaUnivision's Upfront for 2025-26 Emphasizes Streaming Content, Reality Shows, Microdramas, and Women's Soccer Highlights
In the Spanish-speaking media world, TelevisaUnivision is making some serious moves for 2025-2026. Here's a rundown of their plans to dominate both linear TV and streaming platforms.
First off, get ready for some juicy scripted dramas. "Con Esa Misma Mirada" (Seasons 1 & 2), starring Angélica Rivera and Sofía Castro, follows a woman's quest for self-discovery after betrayal by her husband. Then there's "Doménica Montero," where Angelique Boyer brings it as a woman seeking redemption and revenge tied to her ancestral land. If you're into suspense, don't miss "Monteverde," a twisting tale of mistaken identity and survival starring África Zavala and Gabriel Soto. And if family dramas are your thing, check out "Los Hilos del Pasado," "Papás por Siempre," and "Regalo de Amor."
In the reality realm, buckle up for a high-stakes competition set in the Dominican Republic, hosted by Julián Gil and Valeria Marín. These contestants better be ready for some serious natural challenges as they compete for a $200,000 prize.
TelevisaUnivision is also shaking things up with new format innovations. Expect 24/7 unscripted formats designed for streaming platforms, the launch of "microdramas" — one-minute episodes crafted for mobile viewers, and advertising innovations with immersive, in-show ad formats on ViX developed in partnership with TripleLift.
The company's focus on a content-led future, addressing evolving consumption trends, and enhancing advertising formats all point to a revolutionary approach to streaming revenue models. Stay tuned for more programming highlights and live events such as Premio Lo Nuestro, Premios Juventud, the Latin GRAMMY Awards, and the New Year's Eve special ¡Feliz 2026! YA Fest will also air live across platforms.
So, buckle up and get ready for an exhilarating ride of premium content, innovative advertising approaches, and a seamless blend of linear broadcast and streaming platforms that aims to keep TelevisaUnivision at the top of the Spanish-language media game. Cue the popcorn!
TelevisaUnivision's innovation in lifestyle and entertainment sectors will be evident with the introduction of "microdramas", one-minute episodes designed for mobile viewers. In the realm of sports and technology, expect groundbreaking advertising approaches with immersive, in-show ad formats on ViX, a partnership with TripleLift.
