Telefonica Tech broadens its AI offerings, now including Perplexity for business clients
Telefonica Tech, the technology arm of Telefonica, has entered into a partnership with Perplexity, a leading AI-powered search engine provider. The collaboration began last October, following an investment by Wayra, Telefonica's corporate venture capital arm.
The alliance between Telefonica Tech and Perplexity is strengthened, allowing Telefonica to enter the market with a specific offering for each type of customer. For B2C customers, Telefonica is extending the partnership to offer 'Perplexity Pro' in multiple countries, including Spain, Brazil, the United Kingdom, and Colombia. B2C customers in Spain have been enabled with 'Perplexity Pro' since last January, with Movistar being the first commercial brand to offer it for all its customers.
In the B2B segment, the alliance is further solidified with the provision of 'Perplexity Enterprise Pro'. This enterprise version of the search engine offers advanced features designed to streamline research, knowledge delivery, and collaboration within businesses.
Key Features of Perplexity Enterprise Pro
- Research-first AI engine: Perplexity Enterprise Pro uses Retrieval-Augmented Generation (RAG) technology to combine conversational AI with data pulled from both internal company documents and live web sources, producing concise, citation-backed answers that replace hours of manual research with minutes of efficient, structured insights.
- Real-time internet browsing and internal document integration: This feature enables accurate, up-to-date responses and allows users to upload files (PDFs, CSVs, images, text) for AI-powered analysis and summaries, making fact-checking and data synthesis seamless.
- Collaborative “Spaces”: Teams can create shared Spaces for chatting, file sharing, and AI threads, facilitating reliable, asynchronous collaboration and knowledge sharing within roles-based access control (RBAC) environments protected by enterprise-grade security standards such as SAML single sign-on (SSO).
- Enterprise-grade security and compliance: Perplexity Enterprise Pro emphasizes data privacy by not using user data to train AI models, complying with SOC2 standards, and including alerts for file uploads and detailed user and session management to secure sensitive business information.
- Efficiency and productivity gains: By automating research workflows, reducing manual searching, and delivering citation-backed results, it significantly cuts down time required to acquire verified information and supports intelligent follow-up questioning for deeper insights.
- Hosted on AWS for scalability and reliability: The SaaS platform ensures robust performance and uptime for business-critical applications.
Telefonica's Commitment to AI
Telefonica Tech's commitment to the democratization of artificial intelligence is enhanced through this alliance with Perplexity. Alberto Sempere, the director of services of innovation and partnerships at Telefonica Tech, states that the company offers advanced AI tools to boost efficiency and productivity in businesses.
To encourage businesses to try out the 'Perplexity Enterprise Pro' service, Telefonica Tech offers a three-month pilot. Moreover, the company commits not to use customer data to train its language models and deletes queries after seven days.
In addition, Telefonica Tech partners with Perplexity to offer an AI-based search platform with single sign-on (SSO) for fast and secure access to corporate systems. 'Perplexity Enterprise Pro' also offers unlimited assisted search queries and guarantees the security and privacy of information. Furthermore, it sends alerts to customers to keep documents under control.
In conclusion, Perplexity Enterprise Pro offers businesses a secure, AI-driven research assistant that integrates real-time web data and internal knowledge, enables trusted team collaboration, ensures compliance, and enhances productivity by transforming complex research tasks into fast, accurate, and cited answers.
- In line with this, Telefonica Tech aims to bolster its presence in the business sector by integrating Perplexity's AI-powered search engine technology in its offerings, specifically with Perplexity Enterprise Pro for B2B customers.
- Recognizing the potential of AI in streamlining business operations and driving efficiency, Telefonica Tech offers Perplexity Enterprise Pro, equipped with features such as research-first AI engine, real-time data integration, collaborative spaces, enterprise-grade security, and productivity gains, to businesses for a three-month pilot.
