Scientist-Inspired Artist Alleges Production of Unprecedented, "Impossible" Pigment
Step aside Anish Kapoor and your exclusive Vantablack, make room for Stuart Semple and his new art-world sensation - "YOLO." This British artist is shaking up the art scene, claiming to have created a paint that emulates the elusive "new color" unveiled by UC Berkeley scientists. But is Semple's Yolo more than just a consumer-friendly facsimile of olo?
The debate started when Semple, known for his color crusades, announced on Instagram that he had bottled the "most expensive paint on the planet." This teal-ish hue, which he calls YOLO, can be yours for a mere £29.99 (if you're an artist) or if you're just a regular art enthusiast, you'll have to shell out £10,000.
The university's Berkeley team, who originally discovered olo, isn't buying it. Austin Roorda, one of the researchers, told The Guardian, "It's impossible to recreate a color that matches olo." Roorda explained that olo is an optical illusion that cannot exist in the real world due to human vision manipulation. In simpler terms, Semple might just be selling a fancy shade of light teal paint.
Semple, however, counters these claims, asserting that he has gone to great lengths to create a unique paint product that captures the essence of olo. To do so, he added fluorescent optical brighteners that re-emit blue light, giving materials a whiter or brighter appearance. Despite the controversies, Semple remains undeterred, citing his mission to make color accessible to everyone.
This isn't the first time Semple has challenged the art world established order. In 2016, he released a matte black paint in response to Vantablack, a coating exclusively licensed for artistic use by Kapoor. Semple also created multiple versions of super pink pigment and has ventured into at least four versions of his matte black paint, all in pursuit of a consumer-friendly alternative to Vantablack.
YOLO serves as yet another artistic provocation by Semple, aiming to capture the elusive essence of olo, even if it falls short of reproducing its unique perceptual qualities. As the debate surrounding YOLO continues, one thing is certain - Semple has once again landed a punch in the art world, making headlines and sparking intrigue.
Whether you're an artist or just a color enthusiast, YOLO is more than just a paint; it's a testament to Semple's relentless pursuit of making art accessible and his audacious interpretation of scientific discoveries. The hue may not be scientifically accurate, but as the man himself says, "color should be available to everybody." In a world where a new color may be beyond human vision, Semple offers the next best thing - a dash of teal optimism called YOLO.
[2] Enrichment Data: The scientifically unattainable "olo" is a hyper-saturated blue-green hue achieved through selective stimulation of medium-wavelength cone cells in the retina. Semple's "YOLO" paint attempts to recreate the essence of "olo", but does not fully replicate its unique qualities.
[3] Enrichment Data: Semple's "YOLO" is marketed as an approximation of this newly discovered color, rather than a replication of the experimental results.
- The tech world buzzes as Stuart Semple, the artist who stirred controversy with Vantablack alternatives, now challenges UC Berkeley's Ulo with his new paint, YOLO.
- Gizmodo reports on the latest tech development in the art scene, as Semple's YOLO, claimed to emulate the elusive Ulo, faces debate over its authenticity.
- As the future of art and technology collide, the science behind Ulo's hyper-saturated blue-green hue brings a new dimension to the health-and-wellness of vision, stirring interest in fitness-and-exercise for the eyes.
- In the fast-paced world of lifestyle, fashion-and-beauty, and entertainment, the Pop-culture implications of Semple's tech-driven artistic endeavors create a ripple effect on social media, sparking discussions about artificial-intelligence, books, and more.
- As Semple's audacious interpretation of Ulo continues to fascinate the world, one cannot help but question the boundaries between science, technology, and art – and wonder where these innovative leaps in the tech world will take us next.
- In the realm of pop-culture, the story of Stuart Semple and his YOLO paint serves as a reminder that groundbreaking technology, like books, social media, and AI, can inspire both artists and enthusiasts to explore new frontiers, challenging established norms and igniting creative sparks.
- The technological advancements seen in Semple's YOLO paint, much like that of artificial-intelligence and social media, invite us to question our perceptions of reality and push the boundaries of what we consider possible, offering a glimpse into the extraordinary potential of the tech-driven future.