Restructuring and Leadership Shift Unveiled by Sleep Cycle Operations
In a significant move, Sleep Cycle, the leading sleep tracking application globally, has announced changes in its management team. Sandra Hansson is stepping down from her role to take on a new position within the company. Meanwhile, Samuel Cyprian, the current Chief Commercial Officer, will take over as the new Chief Product Officer. The position of Chief Commercial Officer will not be filled.
CEO Carl Johan Hederoth has announced plans to invest heavily in product development, with a focus on enhancing the app's features and user experience. This decision comes as Sleep Cycle continues to grow, with over two billion nights analyzed in more than 150 countries, and millions of daily active users.
The commercial functions will be further integrated with the Product teams, and the Marketing and Growth teams will also join forces with the Product teams. This strategic move aims to streamline operations and accelerate growth initiatives.
Sleep Cycle's mission remains unchanged - to improve global health by empowering people to sleep better. The company's data and insights contribute significantly to research and reporting on sleep worldwide, making Sleep Cycle one of the world's most comprehensive sources for statistics on sleep.
The mobile application, available on Nasdaq Stockholm under the ticker SLEEP, helps users fall asleep more easily, tracks and analyzes sleep during the night, wakes the user in a light sleep phase, and provides insight into how sleep quality can be improved.
Several new features and product updates are expected to be launched in the near future. For more information, contact the contact persons set out below. The information for this article was submitted under the EU Market Abuse Regulation and was published on 25 January 2023 at 14:00 CET. The head office of Sleep Cycle is located in Gothenburg, Sweden.
- Given the company's focus on product development, it's likely that Sleep Cycle will explore advancements in technology to improve the app's features and overall user experience, as they continue to grow in both user base and global impact.
- With the integration of commercial functions with the Product teams, and the Marketing and Growth teams joining forces, Sleep Cycle is positioning itself to leverage synergies in business and finance, aiming to streamline operations and accelerate growth initiatives for a stronger future.
