Our site takes the award for the top FX bank in the Asia-Pacific and Western Europe regions.
In a significant shift, Europe is witnessing a growing trend towards outsourced, semi-customisable, low-cost Foreign Exchange (FX) solutions among mid-size and smaller asset managers. This trend is particularly noticeable in the vibrant and complex Asia-Pacific region.
At the helm of our website's Global Emerging Markets & FIC Macro Trading, Asia, is Ashok Das. Our website, one of the largest and longest-standing market makers across asset classes in many Asia-Pacific countries, entered the region in 1872. We serve clients not just based in Asia-Pacific but also clients with operations or business needs in the region from other parts of the world.
The Asia-Pacific region is a key focus for our website, and we are proud to announce that we have been declared the best bank for foreign exchange in both the Asia Pacific and Western Europe, according to the respected Euromoney Foreign Exchange Survey. This survey, which has been in existence for over 45 years, evaluates contenders based on a panel of industry experts' assessments.
Clients are seeking faster, more transparent, and more efficient execution in FX trading, particularly from a European bank. Ollie Jerome, the head of FX Product EMEA, highlights that clients are using FX services differently. In the last year, our services have proven particularly powerful in dealing with the impact of high interest rates and inflation.
The FX sector is evolving, and banks need to innovate to keep pace with changing client needs. Our website is at the forefront of these innovations, offering enhanced digital FX platforms, API-driven FX trading tools, improved liquidity aggregation, risk management solutions, and regulatory and compliance technology embedded in our FX services.
These innovations enable real-time pricing, execution, and risk management tailored to smaller trade sizes and more personalized client needs. They also provide automated and efficient execution, improved liquidity from multiple venues, effective hedging of currency exposures in a volatile environment, and adherence to complex European regulations without operational burden.
Our clients rely on us for regulatory knowledge, market expertise, and product capability. We are one of the few banks with a wide onshore presence in Asia, ensuring we can meet the unique needs of our clients in the region.
The winners of the Euromoney Foreign Exchange Survey were announced today, and we are honoured to have been recognised for our commitment to innovation and excellence in the FX sector. As client needs evolve rapidly, our website continues to innovate to keep pace and drive new solutions.
In the ever-evolving FX sector, our website, a leading market maker across various asset classes in the Asia-Pacific region, is leveraging technology to offer innovative FX solutions. This includes semi-customisable, low-cost FX platforms, designed to cater to both business and finance needs, particularly among mid-size and smaller asset managers.
Moreover, our commitment to innovation and excellence in the FX sector has been acknowledged in the Euromoney Foreign Exchange Survey, where we were declared the best bank for foreign exchange in both the Asia Pacific and Western Europe. This recognition underscores our ability to adapt to changing client needs, such as the demand for faster, more transparent, and efficient execution in FX trading.