Metaplanet Grabs 775 Bitcoins, Now Holds Almost $2 Billion in Bitcoin Holdings
Asian Corporations Embrace Bitcoin as Treasury Asset
In a significant shift for the Asian corporate landscape, an increasing number of companies are adopting Bitcoin as a strategic reserve, following in the footsteps of Metaplanet – Asia's leading corporate Bitcoin treasury firm.
Last week, Metaplanet, formerly a traditional hotel conglomerate, purchased 775 Bitcoin for approximately $93 million. This latest acquisition brings their total Bitcoin holdings to 18,991 BTC, worth over $2 billion, making them one of the largest Bitcoin holders globally.
The average price per BTC in this purchase was $120,006, bringing the average cost per Bitcoin in Metaplanet's investments to $102,653. This aggressive Bitcoin buying strategy has influenced many Asian companies to consider Bitcoin as a treasury asset, with firms in Japan, Hong Kong, and across Asia actively accumulating Bitcoin to diversify and strengthen their corporate reserves.
Metaplanet's strategic shift is influenced by near-zero interest rates, currency depreciation, especially the yen, and government regulatory clarity including tax reforms reducing capital gains tax on crypto to 20%. Other Japanese companies like Remixpoint, ANAP Lightning Capital, Agile Media Network, and Lib Work have also adopted Bitcoin treasury strategies, collectively adding hundreds of BTC.
Hong Kong's Ming Shing Group, a traditional construction company, announced a $483 million Bitcoin purchase, demonstrating that Bitcoin treasury adoption is spreading beyond fintech and tech sectors into diverse industries. Its purchase using creative financing via convertible promissory notes and warrants may serve as a model for other firms.
The broader Asian corporate Bitcoin movement is aligned with global trends in the U.S. and elsewhere, benefiting from regulatory clarity and institutional acceptance. This encourages companies to integrate Bitcoin into balance sheets in a planned, strategic manner rather than purely speculative.
Corporate Bitcoin adoption is also beginning to affect traditional equity markets and index compositions, posing new dynamics between traditional investments and crypto exposure. Public company announcements regarding Bitcoin purchases have accelerated in 2025, forecasted to continue rising as more firms recognize Bitcoin’s potential as a treasury asset.
Metaplanet's move has been compared to Michael Saylor's strategy for its Bitcoin-focused treasury plan. The company reported its strongest quarter ever in Q2, 2025, with ordinary profit surging to $117.8 million, reversing a $46.7 million loss in the prior quarter. This surge in profit is a clear indication of the strategic value that Bitcoin can bring to a corporate treasury.
In summary, the trend of Asian companies adopting Bitcoin as a treasury asset is rapidly expanding. Bitcoin is increasingly viewed as a strategic reserve amid favorable macroeconomic and regulatory conditions, positioning it as a core component of corporate asset management in Asia.
- The strategic Bitcoin purchase by Metaplanet, a traditional Asian hotel conglomerate, has influenced many corporations to invest in Bitcoin, using it as a treasury asset, with firms in Japan, Hong Kong, and across Asia actively accumulating Bitcoin.
- The broader Asian corporate Bitcoin movement is not limited to fintech and tech sectors; even traditional companies like Ming Shing Group, a construction firm, are incorporating Bitcoin into their business strategies.
- As more firms recognize Bitcoin’s potential as a treasury asset, public company announcements regarding Bitcoin purchases are accelerating, and this trend is forecasted to continue, impacting both traditional equity markets and index compositions.
