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Major retail giants Amazon and Walmart potentially planning to launch their individual cryptocurrencies.

To advance, the Genius Bill necessitates approval.

Major retail giants Amazon and Walmart potentially planning to launch their individual cryptocurrencies.

New and Shiny: Retail Heavyweights Eyeing Stablecoins

Hey there! Let's talk about some exciting stuff happening in the world of retail and digital money. It seems Amazon and Walmart are getting ready to kick things up a notch, exploring the possibility of creating their very own stablecoins. This potential move would leave big banks wondering where their transaction fees went and unlock a new era of payment innovation!

Walmart is not exactly a newcomer to this game. Back in 2019, the retail giant filed a patent for a USD-backed digital currency. Its envisioned uses range from internal settlement to supply chain payments, payroll, and in-store consumer purchases. Walmart's ultimate goal? Crafting a low-fee, efficient financial product, especially for underbanked customers, by bypassing traditional banking channels [1][2][3][5].

Amazon, on the other hand, hasn't officially confirmed its stablecoin plans but has hinted at blockchain and crypto ambitions through job postings. With a stablecoin, Amazon might power incentives like rewards programs, marketplace settlements, or cross-border payments [1][4]. In other words, they're looking to streamline transactions, reduce costs, and gain an edge in the payments industry.

So what's the big deal about these stablecoins? Well, by adopting them, retailers like Amazon and Walmart could create a proprietary payments system. This means less reliance on traditional financial intermediaries like Visa and Mastercard, which currently pocket a fair share of transaction fees [4][5].

But, as with most exciting ventures, there are obstacles to overcome. Specifically, the establishment of a clear and supportive regulatory framework is crucial. The world of stablecoins, especially those issued by large corporations, must navigate complex issues such as consumer protection, financial stability, anti-money laundering, and know-your-customer compliance [4].

A significant regulatory development impacting this space is the Senate's consideration of the Genius Act, a bill aimed at establishing a regulatory framework for private companies to issue stablecoins. If the bill passes, it could pave the way for retailers to launch their stablecoins [4]. But without such clarity, compliance with existing and evolving financial regulations may pose challenges, potentially slowing the timeline for these digital currencies' full deployment [5].

As the regulatory landscape evolves, it's no surprise that major non-financial corporations, such as Amazon and Walmart, are keen to enter the stablecoin space to gain strategic advantages in payments and financial services [3][5].

Stay tuned for more updates as these retail giants continue their foray into the world of digital money!

  1. As they delve deeper into the digital currency landscape, Amazon and Walmart aim to leverage technology to create low-fee, efficient financial products, potentially revolutionizing transactions and bypassing traditional banking channels, as reported by Gizmodo [1][2][3][5].
  2. With potential stablecoins in their arsenal, Amazon might revolutionize its rewards programs, marketplace settlements, and cross-border payments, redefining the payments industry and reducing costs [1][4].
  3. As the tech world watches, the highly-anticipated Genius Act legislation could set the stage for a clear and supportive regulatory framework for stablecoins, potentially enabling Amazon and Walmart's stablecoin ventures to gather momentum [4]. Without regulatory clarity, however, compliance with existing and evolving regulations may pose challenges, slowing down the timeline for these digital currencies' full deployment [5].

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