Itaú, Brazil's largest banking institution, is reportedly considering the launch of a stablecoin.
Traditional Financial Institutions Embrace Stablecoins and Blockchain Technology
In the evolving world of finance, traditional institutions are increasingly embracing stablecoins and blockchain technology. Two notable players in this space are Brazil's Itaú and Fidelity, a major global financial institution.
Itaú, one of Brazil's largest banks, has taken a leading role in digital finance. The bank has been at the forefront of supporting digital payments, fintech ecosystems, and stablecoin discussions. In August 2025, Itaú led a significant operation in Latin America focusing on financial inclusion and digital banking, supporting educational initiatives and fintech ecosystems. Additionally, Itaú was a key partner in a June 2025 session convened by the Institute of International Finance (IIF) discussing stablecoins and digital asset service providers, indicating its active engagement in the stablecoin regulatory and innovation discourse.
While specific details about Itaú launching its own proprietary stablecoin are not explicitly mentioned, its involvement in regional fintech innovation—including tokenized payment infrastructures like Brazil's Pix and stablecoin-related projects (such as BRZ, pegged to Brazilian Real)—suggests robust interest and possible development in this area.
Fidelity, on the other hand, is part of the broader banking community's $100 billion investment in blockchain infrastructure. The institution is actively exploring digital assets, including stablecoins, as one of the traditional financial institutions shaping the future blockchain landscape.
BTG Pactual, another Brazilian investment bank, has already made a move in this space. The bank launched a dollar stablecoin in early 2023, with all transactions executed by the bank on a public blockchain but via a single on-chain wallet.
Interest in stablecoins has increased since the Trump administration's focus on the topic. Prior to a certain order, there were over 20 bank stablecoin projects globally, and this number has been increasing since the administration's focus on stablecoins. Japanese financial conglomerate SMBC is also planning a stablecoin initiative.
Itaú, like many traditional financial institutions, is waiting to see the outcome of the central bank's consultation on stablecoins. The bank has been experimenting with blockchain for years and launched cryptocurrency trading more than a year ago. The lack of pursuit of a central bank digital currency (CBDC) by the Trump administration has also piqued Itaú's interest in stablecoins.
In summary, traditional financial institutions including Itaú and Fidelity are no longer passive but are strategically integrating stablecoins and blockchain technology within their business models, often collaborating within regulatory and innovation forums to advance these digital asset initiatives. No definitive public launch announcements of proprietary stablecoins from Itaú or Fidelity are confirmed strictly in these search results, but their active participation in industry collaborations, investments, and regulatory discussions underscores ongoing development and future deployment possibilities at scale.
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