Creative Director Finds Inspiration, Information in Print Magazines
Jonathan McGlothin, the creative director at 50,000feet in Chicago, finds inspiration and information in magazines. He has recently been studying the work of Willy Fleckhaus, a renowned editorial designer from the late '50s to early '70s, and appreciates print magazines as a break from constant screen time.
McGlothin's interest in magazines began in his teenage years, inspired by iconic publications like i-D, The Face, and Interview. Today, his favorite magazines include Aperture, Dazed, Eye, The Gentlewoman, Mousse, and Port. He uses these magazines for visual research in his work, finding them an excellent resource for typography references and staying informed about various fields such as art, architecture, design, photography, technology, fashion, and advertising.
Magazines also serve as a nostalgic reminder of independent bookshops and significant publications that have closed or gone out of circulation. McGlothin appreciates the tactile reading experience and the break from constant screen time that print magazines offer. He mentions magCulture, a resource committed to the future of publications with a physical shop in London and various online platforms, as a valuable resource.
McGlothin's love for magazines is evident in his work and personal life. He finds inspiration and information in these publications, appreciating their role in stimulating creativity and cultural awareness. Despite the digital age, McGlothin, like many creative directors, finds magazines an invaluable resource for visual research and a welcome break from constant screen time.
