Belgee Boosts Russian Market Share Despite Sales Slump
Belgee, a Belarusian carmaker, has bolstered its presence in the Russian stock market. Its market share grew from 6.39% in August to 6.8% in September. This improvement comes despite an overall slump in new light vehicle sales, which decreased by 22.4% from January to September 2025 compared to the previous year.
Belgee's sales in the Russian stock market have been robust. In September alone, the brand sold over 8,300 units, securing the 4th position. This success can be attributed to the popularity of the Belgee X50 crossover, which emerged as the 4th best-selling model with 5,547 units sold. Belgee is one of only three brands, alongside Toyota and Solaris, to report a year-on-year sales increase.
Despite the challenging stock market conditions, with total sales dropping by 18.7% in September compared to the same period last year, Belgee has managed to improve its ranking among the top-selling brands. Russian brand LADA continues to lead the market with around 26,400 units sold, followed by Chinese brands Haval and Geely.
Belgee's growth in the Russian stock market is notable, given the overall decline in sales. With no specific banking autofinancing products currently available for Belgee in Russia, the brand's success is driven by consumer demand for its products. As Belgee continues to gain market share, it will be interesting to see how it maintains this momentum in the face of intense competition.
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