Artificial intelligence (AI) company, Metaforms, secures $9 million in funding to revolutionize market research using AI-powered agents.

Metaforms, a fast-growing AI startup founded in 2022 by Akshat Tyagi and Arjun S, is revolutionising the $130 billion global research industry. The company's AI-powered research platform is designed to automate manual, time-consuming processes within existing workflows, thereby increasing capacity and improving margins for market research agencies.

Automating Research Operations

Metaforms offers a suite of intelligent agents for survey design, data processing, and panel coordination. These agents can instantly convert complex questionnaires into functioning survey code, manage real-time quota management and vendor coordination, and perform intelligent data validation and cleaning. The platform also supports AI-moderated voice interviews at scale and integrates seamlessly with existing research tools, enterprise security compliance, and scalable customization via APIs or workflows.

Achieving Rapid Growth

Six months after launching commercially, Metaforms has already signed four of the world's top 20 research agencies, including Strat7, and processes over 1,000 surveys per month for Fortune 500 clients. The platform's goal is to help research teams spend less time on routine tasks and more on meaningful work, compress turnaround times, reduce costs, and enable agencies to serve clients they would otherwise have to turn away, from startups to global brands.

Funding and Future Expansions

Metaforms' rapid growth has been backed by a $9 million Series A funding round, led by Peak XV Partners, with participation from Nexus Venture Partners and Together Fund. Every customer that started with a single AI agent has expanded their usage, demonstrating both product-market fit and operational value. The company plans to use the funds for expanding into automated report generation and broader language support, moving into areas like voice-based research and multilingual automation, and continuing to democratise access to market research for smaller companies and global brands.

Enabling Smarter and Growing Agencies

By automating routine research operations, Metaforms acts as a force multiplier, enabling agencies to do more with their current resources and reduce operational bottlenecks. The evolution of Metaforms opens new possibilities for how market research is conducted, allowing agencies to reallocate their expertise toward designing better methodologies, interpreting patterns with greater sophistication, and exploring new types of insight work.

[1] Shailendra Singh, Managing Director at Peak XV, praised Metaforms for enabling global research agencies to automate workflows. [2] Akshat Tyagi, Metaforms' co-founder and CEO, stated the goal of the company is to help research teams spend less time on routine tasks and more on meaningful work. [3] Metaforms can validate logic, distribute surveys to multiple panel partners, and flag bad data. [4] Metaforms has signed four of the world's top 20 research agencies, including Strat7, in just six months since launching commercially. [5] Metaforms can instantly convert complex questionnaires into functioning survey code. [6] As Metaforms moves into areas like voice-based research and multilingual automation, it could democratize access to market research for smaller companies and global brands. [7] The evolution of Metaforms opens new possibilities for how market research is conducted, allowing agencies to reallocate their expertise toward designing better methodologies, interpreting patterns with greater sophistication, and exploring new types of insight work. [8] Metaforms offers intelligent agents for survey design, data processing, and panel coordination. [9] Jonathan Tice, former Chief Customer Officer at Forsta, highlighted Metaforms' ability to embed seamlessly into the workflows, tools, and platforms researchers already use. [10] The rise of Metaforms signifies a deeper transformation within the research industry. [11] The funding round was led by Peak XV Partners. [12] Metaforms is enabling a shift from project-based labor to system-based leverage, with AI agents serving as infrastructure-modular systems that integrate into legacy tools, scale with demand, and adapt to industry-specific constraints. [13] Metaforms announced a $9 million Series A funding round. [14] Nexus Venture Partners and Together Fund also participated in the funding round. [15] Every customer that started with a single AI agent has expanded their usage, demonstrating both product-market fit and operational value.

[1] The rapid growth of Metaforms, a startup specializing in artificial-intelligence, has been aided by its (finance, investing) in the form of a $9 million Series A funding round, led by Peak XV Partners, with participation from Nexus Venture Partners and Together Fund.

[2] By leveraging technology, particularly artificial-intelligence, Metaforms aims to revolutionize the business sector of market research, automating manual, time-consuming processes and thereby helping research teams to invest more time in meaningful work, yield higher margins, and serve a broader clientele, including startups and global brands.

Artificial intelligence (AI) company, Metaforms, secures $9 million in funding to revolutionize market research using AI-powered agents.