A Cyborg Statue Crafted from Sand, a Holographic Symbol, and Display of Projection and Artificial Intelligence Technology
For the 11th consecutive year, the South Florida Fair welcomed eye-catching art installations as part of its entrance, with the 2025 theme, "Imagine the Future," taking center stage. The electric duo, Jasper and Shelby Mosher of the Electric Dream Machine (EDM), employed projector technology to design three captivating displays, which included a colorful cyborg sand sculpture, a futuristic control panel experience, and a holographic mascot to immerse and engage attendees.
The showstopper, "A Projection Mapping Quack Attack," displayed breathtaking visuals that represented the future of technology. Artificial intelligence (AI) graphics and video were integrated to bring the installations to life, requiring crisp, bright colors and detail to showcase each element. EDM utilized various Epson 3-chip 3LCD projectors for this purpose, pushing the boundaries of projection technology and AI integration in the installation.
One of the most prominent installments was a hologram of the fair's first-place-ribbon mascot, "Ribby." Standing at the main entrance, "Ribby" showcased vivid movements, created using over 1,000 versions of the character and six different speeches to match the voiceover, facial expressions, and body movements. An EB-PQ2213B laser projector was used to produce the vibrant, high-detailed imagery that made "Ribby" come to life, even when facing the afternoon sunlight that streamed through the entrance doors.
Elsewhere at the fair, visitors were greeted by a projection-mapped sand sculpture, standing at 40 by 20 feet wide and 12 feet tall, lit up by eight Epson large venue laser projectors. The intricate projection mapping techniques dazzled onlookers with mesmerizing visuals and extremely bright, eye-popping colors, captivating their attention.
The final installation, "Design Lab," offered a large supercomputer control panel with three screens, each featuring futuristic-themed carnival midway rides. Five Epson projectors illuminated this piece, with the projectors mounted on the ceiling and using short-throw lens technology to fill the massive 10 by 30 foot command console. This setup allowed for an illusion of magical technology, concealing the source of projection and astonishing visitors.
Rita De Mier-Lincoln, CFE, director of brand management at South Florida Fair and Palm Beach County Expositions, praised the EDM team, stating, "The Electric Dream Machine always exceeds our expectations." The South Florida Fair is one of many examples of EDM's talent for delivering exquisite digital experiences across the United States. Jasper Mosher noted, "Going bigger than ever before was the only option," as soon as they heard the 2025 theme, "Imagine the Future." This was their first production where they exclusively used AI-generated visuals for all animated content, demonstrating their commitment to pushing the boundaries of visual storytelling.
Ramzi Shakra, senior product manager at Epson America, was also impressed with EDM's creative use of Epson projectors in innovative ways, stating, "Epson projector technology continues to evolve to meet the needs of digital artists who are constantly pushing the boundaries of visual storytelling." The utilization of Epson projectors, combined with the innovative approach of EDM, created unforgettable experiences for thousands of attendees at the South Florida Fair.
The Electric Dream Machine (EDM) utilized an EB-PQ2213B laser projector to bring the lively, high-detailed imagery of the fair's first-place-ribbon mascot, "Ribby," to life, showcasing vivid movements and captivating visitors despite the afternoon sunlight.
The projection-mapped sand sculpture, occupying a large space at 40 by 20 feet wide and 12 feet tall, was illuminated by eight Epson large venue laser projectors, dazzling onlookers with mesmerizing visuals and extremely bright, eye-popping colors.
The installation "Design Lab" integrated five Epson projectors, using short-throw lens technology to fill a massive 10 by 30 foot command console, creating an illusion of magical technology that astonished visitors with its hidden source of illumination.
